Celebrating 10 Years in Modest Fashion

Posted on February 11 2021

Celebrating 10 Years in Modest Fashion | Zeena Uncovered

Dear Zeena Community,

Celebrating a decade of modest fashion is so much more than simply counting the years gone by. This Anniversary Week, we are celebrating you. When we first launched in 2011, we never dreamed we would be here today. We are humbled and honored to have you as a part of our family. We believe our success would not be possible without your love, encouragement and support.

"Thank you for being here. Thank you for allowing me to do what I love most. You are the inspiration to all of our designs. I am looking forward to the future and this continued journey. Here’s to modest fashion for generations to come."

-- Bayan Jondy, Zeena CEO


Zeena was founded with one goal in mind – to help women grow their wardrobe, love their wardrobe and learn how to build great outfits with only a few key pieces. What these past ten years have shown us is that success is like a jewel with many different facets. How do we define success? For us, it's a mixture of things. Finding joy in what we love. Carving a space for modest women in a crowded world. We've only begun to realize what success truly means. With every obstacle, we found achievement. With every setback, we learned gratitude. Every experience we've had is a life lesson that we carry with us. We don't know where our path will lead, but there is beauty in the uncertainty...and that's what keeps us going. We are so grateful for the opportunity to fill a void in the fashion industry. No matter what life throws at us, we are committed to making positive changes where we can. Thank you for making Zeena what it is today – an international modest fashion community 10,000 strong (and growing)!

“This milestone is truly a reflection of our community support, which has become our family. This is our celebration. I’m excited to continue pushing the envelope in the modest fashion industry and I hope you will trust us enough to stick around for 10 more.”

Amany Jondy, Zeena COO


Celebrating 10 Years in Modest Fashion | Zeena Uncovered


 We are so grateful to have you with us on this journey. Thank you for being there every step of the way.

Stay up to date with Zeena’s 10th Anniversary celebrations by following us on Instagram for special announcements February 8-18th!

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